About

A person with short, dark hair and glasses is smiling. They are wearing a button-up black shirt. The background is white with a partial yellow circle behind the person.

Simon Hogben

25+ years in sales, marketing and business development. Gen X. Seen the internet go from dial-up to AI doing half the job for you.

Built a digital marketing agency from scratch — SEO, Google Ads, websites that convert, automation that follows up before the kettle’s boiled. No fluff, no vanity metrics. Leads, not likes.

Now I’m deep into AI. Not the hype — the practical stuff. Running my agency with it, building tools, automating workflows, doing things that would’ve taken a team of ten a few years ago.

It’s changed how I work. I think it’s about to change how everyone works. That’s what this site is about.